Appfigures release notes
Appfigures release notes

Improved Ratings Calculation for ASO in Keyword Inspector

Ratings play an important role in App Store Optimization, and on the App Store, the algorithm looks at new ratings to decide an app's rank.


We recently uncovered that the algorithm ignores negative ratings, such as when the App Store cleans ratings or when the developer resets the app's rating, so we're now ignoring those ratings in Keyword Inspector.

This means ratings in Keyword Inspector may not align with the Ratings report or the Competitors report, but will give better insight into ranks within a keyword.

Learn more about App Store Optimization, hands-on, with Keyword Teardowns.